Unfortunately time is something no person can escape. As time marches on, your body gets older and has visual and physicals effects on everyone, from wrinkles to loss of hair, no one can escape time. Many women find that as they age they develop sagging breasts, this can often be accelerated after childbirth. Unfortunately cosmetic surgery is still very expensive and the risks involved with the procedures remain quite high. Thankfully there is a very real, instant and amazing product available. This product is so good that sagging cleavages are instantly raised, given a fuller firmer look, with a side order of perkiness added. What is this amazing product I hear you say Well believe it or not it is the simple bra, well the push up bra to be specific. The push up bra has been with us for a long time, talk has it that it was first developed in 1943 in conjunction with Howard Hughes, specifically for a lady called Jane Russell. Eva Herzigona really brought the push up bra to the fore, in the 1990's, jumping on to the world stage shouting "Hello Boys". So what is the push up bra and how does it work for youReally it is a specially designed bra to push together the individual breasts up and together, this gives an amazing amount of lift to the cleavage and bringing a fullness and firmness to your cleavage heel cups. The original padded bra had cotton inserts, which gives the added lift and firmness to the cleavage. A more modern take on the cotton inserts is "Gel bras" also known as water bras or silicon bras. These are identical in the design to the push up bra with the exception that the cotton inserts are replaced with liquid filled inserts. The advantages of these types of inserts over the cotton ones are that they are more natural looking and allow a natural looking movement as well. This is a matter of personally taste, some ladies prefer the firm look and hold, while others prefer the natural movement look, its up to you to decide what works best for you. If you suffer from sagging breasts and do not want or can't afford permanent breast augmentation/cosmetic surgery, then one of the best options for you is the bra, ladies the push up bra is the answer. There really is no better bra to help with sagging breasts than the push up bra, original, gel, water or silicon. For further information please take time to visit Best4Breast Breast Enhancement Bra and read about all types of bras.